Warner Bros. has announced that it will release its new DC Comics superhero movie The Flash as an NFT on July 18. The digital offering will be available on the same day as the film hits traditional digital platforms.
NFT Holders Will Receive 4K Ultra HD Viewing, Special Features, and AR Collectibles
Ownership of the NFT will grant fans access to 4K Ultra HD viewing of the movie, as well as special features and an array of artwork. Fans will also be able to unlock augmented reality (AR) collectibles.
Two NFT Editions Available, Each with Random Character-Based Key Art
Warner Bros. is offering two NFT editions of The Flash: The Mystery edition and the Premium edition. The Mystery edition is limited to 10,000 copies and will retail for $35. It includes one of four pieces of key art and four dynamic menu interfaces revealed post-purchase.
The Premium edition is available for $100 and is limited to 2,000 copies. It showcases one of two motion art pieces and all four dynamic menu interfaces. Additionally, it includes exclusive special features.
Owners of the Premium Edition Also Receive a DC3 Super Power Pack NFT
Owners of the Premium edition will also receive a redeemable voucher for a DC3 Super Power Pack NFT from the DC NFT Marketplace. The pack comprises a randomly chosen trio of digital comics, with rarity levels spanning from Common to Legendary.
The Flash NFT Is the Third WB Movieverse NFT Offering
The forthcoming release of The Flash Web3 Movie Experience marks the third WB Movieverse NFT offering. Warner Bros. previously launched The Lord of the Rings: The Fellowship of the Ring in October and the 1978 Superman movie in June. Holders of these NFTs, along with DC Bat Cowl and DC3 NFT holders, will get early access to the Flash NFT sale.
Fans Will Be Able to Resell Their Flash NFTs Starting August 1
From August 1, fans will have the option to resell their Flash NFT through a community marketplace. Warner Bros. and Eluvio have touted this initiative as the first instance of a major studio film being simultaneously released as an NFT and on traditional digital platforms.
Eluvio CEO Michelle Munson: This Is a Chance for DC Fans to Own a Piece of Motion Picture History
Eluvio co-founder and CEO Michelle Munson expressed excitement about the innovative release strategy, stating that “This is a chance for DC fans to own a piece of motion picture history.”
The Flash NFT is a unique and exciting opportunity for fans to own a piece of DC movie history. With its high-quality video, exclusive special features, and AR collectibles, the Flash NFT is sure to be a hit with fans of the character.”
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