On April 8th a personality-based metaverse is being launched by Adidas

On April 8th a personality-based metaverse is being launched by Adidas

On April 8th a personality-based metaverse is being launched by Adidas

Adidas' originals which is famous for partnering with different designers, innovators and various big names has recently further enhanced its base by coming up with Ozworld shoe collection for the advancement in creative evolution and better self-expression. 

Adidas' originals collaborated with digital artist Jon Emmony in March for the development of this campaign. This new experiment by Ozworld shoe collection uses aviators through questionnaires for the ease of the customers. Interested persons may create or download the avatar for digitally putting it or paste it as sticker at various social media platforms. 

Furthermore, adidas originals have teamed up with Ready Player Me for a brand collaboration in future for cross-app avatar platform to make a virtual persona of the customers through the Oz world experience. Adidas has a lot of hopes that this collaborated cross app will open doors to so many platforms consisting of metaverse, thus ending the need for customers to get a new avatar every time.

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