The identity of one of crypto-art’s most prominent creators has been revealed. In a cryptic tweet , an Italian artist named Federico Clapis claimed to be the real person behind the moniker Pak, one of the most expensive NFT artists ever “I’m Pak,” he wrote simply on July 30.
The admission, if true, puts a face to one of the more mysterious figures in the world of NFTs. Up until now, Pak has been anonymous, using voice-distortion software in interviews and “they/them” pronouns. Their self-branded nickname is “The Nothing.”
“I try to keep my physique separate from my work because I feel that when people see a face, they automatically recall it when they hear the name,” the artist told Artnet News last year .“Rather than that, I’d want people to recall my works.”
Clapis seems like a great competitor. For years, the Italian built up social media influence through anonymously made viral videos on various platforms, gathering scores of followers along the way. During this phase, the artist was acting “undercover,” his website explains.
Pak first made a name for themselves through a similar act of guerrilla web art. In 2014, they launched Archillect , an AI algorithm that combs through social media profiles and publishes popular posts on its own feed.
Around 2015, Clapis parlayed his influencer clout into an art career, making miniature sculptures, then life-sized ones, via 3-D scanning processes. In more recent years, he ventured into the world of digital art, turning his illustrations that comment on tech—think an image of a baby being lifted by a drone—into NFTs.
This news is published and verified by the NFT News media team.
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